INDUSTRY BENCHMARKS
Turn benchmark insights into business growth
LIFT offers unparalleled MarCom Industry data to benchmark your agency’s performance by market location or client industry. Identify strengths, spot weaknesses, and leverage these insights to sharpen your strategy and strengthen new business pitches.

The world’s leading client relationship intelligence platform for the MarCom industry
160
K+
Relationships currently being tracked
100
+
Markets
140
+
Client industries
33
M+
Data points

Pharmaceuticals
Electronics
Agriculture
Entertainment
Insurance
Automotive
Financial services
North America
UK
Spain
France
Japan
Compare across office location or client industries
Tapping into the biggest relationship intelligence database on the market, LIFT allows you to compare your performance to MarCom peers across 100+ office locations and 148 client industries.



Tip
Use LIFT scores to validate your strengths – and client & team satisfaction – in new biz pitches.
Frequently asked
questions
LIFTs data base covers 148 client industries. Our industry structure is built on Linkedin’s official industry list.
The benchmarks on the LIFT’s platform are updated every Monday 00:00 UTC . This is to ensure that your benchmarks are always representative of current market or industry sentiment.
No, access to LIFT’s benchmark database is included in your subscription—at no extra cost.
You’ll have full visibility into industry benchmarks across office locations, client industries, and key relationship drivers, so you can easily compare your performance and gain meaningful perspective.